JP.cars' international expansion

‘We don’t have an automotive background, so we had a great deal to learn, and we're still learning each and every day. Happily, our customers tell us they're also learning from “our” data world because data is now an essential element of this capital-intensive and continually changing market.’ This is the observation of Jan-Willem Seeder, CEO of JP.cars.

Our formula is simple: we provide automotive experts with complete transparency, based on reliable and independent information. We connect international markets with our state-of-the-art technology, built by the best software engineers and data scientists around.

‘Buying and selling the right cars, at the right moment, and for the right price is a complex business. Whether a used car is or isn’t interesting depends on all kinds of variables. As far as our customers were concerned, this process was based primarily on experience and gut instinct. Although this is a good place to start, it represents only half the analysis. What you should want to add to this is real-time, independent and reliable data, such as online sales prices, price changes, days on the forecourt, and sales and stock numbers. The result is an optimal balance between sales price and return. Whether you’re successful therefore depends on the interplay between the expert’s knowledge and experience on the one hand, and the data that allows the expert to oversee the entire market in real time on the other. Together with our customers, we prove every day that this approach works,’ says Jan-Willem adds.

 

Great strides

Jan-Willem Seeder set up Japiecars with his brother Pieter six years ago. ‘Together with our customers, we’ve made great strides. The logical next step is international expansion. Our formula is simple: we provide automotive experts with complete transparency, based on reliable and independent information. We connect international markets with our state-of-the-art technology, built by the best software engineers and data scientists around. Every day, we determine reliable residual values, future residual values, and the marketability of used cars, and that’s the foundation of what we do. The information provided by JP.cars has to be usable and profitable on a daily basis.’

 

Transparent

‘We’re proud of the fact that these days more than half of the dealer top 20 in the Netherlands are customers of JP.cars. And that, for the first time, we also have customers abroad.

Our strategy for 2022 is also transparent and, on the one hand, involves the roll-out of the innovative fleet monitoring software to lease companies and financial institutions in the Netherlands – we developed this software in 2021 in cooperation with our launching customers. On the other hand, our strategy involves the continued roll-out of our market leading stock monitoring and procurement software to Dutch, Belgian, and German car dealerships,’ explains Ronald Scholtus, who is responsible for marketing and sales. He continues: ‘We’re able to grow quickly at national and international level because we’re using the latest technologies and a large number of retail companies, such as MediaMarkt, HelloFresh and Zalando, have already gained a lot of experience with the digital transformation which the automotive branch is now in the middle of. Incidentally, this is also one of the two reasons why we’ve changed our name to JP.cars because it underlines our international ambition. Having said that, we expect and hope that the name Japie will live on for a long time among our Dutch customers! It’s also a logical next step in our professionalisation.’ (PV)

 

Media

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